Google is now a part of our lives we can’t really live without. Since people use Google Search for anything they need, exploring every year’s search trends offers us a comprehensive view of the top subjects of the year, and of people’s common preoccupations. 2017 gathered everything, starting with iPhones, Bitcoin, hurricanes, and celebrity scandals.
Google publishes every year’s search trends
Every year, Google makes its search trends public. The statistics for 2017 have already been published on the webpage of the Year in Search compilation, and the results are more than interesting. Hurricane Irma earned the title of the most searched term from a global point of view. When it comes to trending people, Matt Lauer, the ex-host of the Today Show, beat the celebrities involved in sex scandals.
To offer a complete view of all search trends of each year, Google displays 15 lists showing the top searches from more categories. Among these categories, there are global news, trending searches, trending people, or “how to” questions.
Hurricane Irma was the most searched term of the year
In terms of global news, the search trends showed how people got more interested in political issues. Hurricane Irma leads this list but, among other top searches, there was North Korea or the Las Vegas shooting. On the other hand, the champion of the “how to” searches was “how to make slime”. The general list of the most searched terms was a little less serious, showing the high interest of people in iPhone 8 and iPhone X.
Bitcoin was among the search trends as well, appearing both in the global top, as well in the “how to” one, where people wanted to know how to buy cryptocurrency. The protagonists of the most popular sex scandals of the year couldn’t miss from the people top, but they were defeated by Matt Lauer, who made it to the first position, and Meghan Markle to the second.
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