YouTube seems to never get tired of doing amazing things. This summer was the season to be jolly for Google’s video streaming channel. They are number one in consumers’ eyes, with giant amounts of video being uploaded every minute. YouTube killed the TV star, as even children would rather go to YouTube to watch whatever suits their childish tastes, rather than look at cartoons on TV all day.
Now, YouTube has unveiled a standalone gaming app as the Google owned video site looks to challenge Amazon’s Twitch in the growing market for watching live video streams from people playing video games. YouTube Gaming will gather together a giant amount of gaming related videos and livestreams from across the site, including massive amounts of material from YouTube’s PewDiePie, who broadcasts thoughts on video games to his giant pool of users, which gathers no less than 39 million subscribers.
YouTube Gaming will be available as a website for all places around the globe and will also have iOS and Android apps in the US and UK. It was first announced in June and the new portal include a giant directory, of more than 25.000 games, each of those with their own profile page collecting related YouTube videos.
When it comes to entertainment categories on Google’s video network, we find gaming on the third place in user’s preferences. First we have music, then we have children’s videos and gaming will get its fair share of attention once YouTube Gaming will see the light of day on all displays, whether mobile or desktops.
The YouTube Kids app has already been launched in the US in February 2015 and YouTube Music Key will remain in beta testing for a while now.
YouTube Gaming also offers a streaming dashboard ability, allowing users to watch what streamers and games are presently on display. Streaming will be conducted on HTML5 and will have one of the most requested features users crave to receive: DVR mode. Streamers will thus automatically loop the latest four hours of a stream and viewers will be allowed to rewind anything they have missed.
Google will roll out today as a direct competitor of Twitch. This is a somewhat direct response from Google’s part has lost out to Amazon last year, in an effort to purchase the game streaming website. Well this was a winner strategy for YouTube. Who laughs last laughs longest.
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