One iPhone and a dollar buys you unlimited access to a Samsung handset for one month, states a new release from the Korean tech giant.
The try and swap program is only being rolled out in the United States currently. Depending on its success and probably on its turnover rate, it will be replicated in other countries as well.
This program, that allows iPhone owners to get a free Samsung Galaxy Note 5 or a Samsung Galaxy S6 Edge+ or Samsung Galaxy Edge for just one dollar, and comes with a free sim card as well and a no strings attached policy, is meant to give iPhone users the chance to interact and experiment with Samsung’s handsets.
Sure, it might work out that you borrow a Samsung smartphone or phablet from a friend and give it a try. But how much of an experience would that buy you? Interacting with Samsung’s handsets is bound to turn a few die-hard fans of iPhones over the Android smartphone market.
No strings attached, no obligation to buy. Use either Galaxy Note 5 or Edge+ and make your informed decision later.
Android and iOS are sharing the market competitively. Yet, they have become increasingly similar in terms of feel and functionality. This could work both for and against Samsung. iPhone users might just turn over to Samsung or they could keep to known territory.
At the moment, Samsung’s market share is close to that of Apple, after in the beginning of the year Apple’s shares rose a few points in the detriment of Samsung. The gap however is closing rapidly.
The Ultimate Test Drive, as the clever marketing move is called is accessible for U.S. users via Samsung’s website. Access it via your iPhone and check out what it’s all about. It’s a bargain that could result in a better experience concerning the handset you use.
Photo Credits: YouTube