Facebook does not usually seem like the type of social media where language barriers exist. But with 1.65 billion monthly active users, a communication hitch or two are bound to happen. Posts with multiple languages on Facebook were always seen in a bad light because they required double to work to write.
Complaining about Monday, now in Multiple Languages
On Friday, July 1st, Facebook announced they have finally engineered a way to make multiple language posts easier to read. While many were hoping for an automatic smart translator which could translate a post in any desired language, that is still in the works for another far off future release date.
The current multiple language post tool that Facebook has engineered will make posts, and therefore walls, less cluttered by only displaying one language at a time. Users are still required to do the double work but at least the finished published post looks a lot cleaner.
Once the multiple language feature is rolled out to all its users, anyone will be able to make a multiple language post if they so desire. Users will be able to write their post in whatever language they want and then simply use the new “Write in another language” feature which will be accessible from the composer’s interface.
The feature truly begins to shine in the case of users who write posts in more than two languages. Facebook users can use the new feature repeatedly to write in multiple languages.
With the initial rollout of the feature, Facebook stated that engineering a functional way to post in multiple languages proved to be quite challenging. The design process proved to be more complex than initially believed it would be in late February.
When users get to read a post written in multiple languages, one aspect which was given careful consideration was the first displayed language. Facebook decided on an algorithm which will choose the language users are most likely to understand. The algorithm looks at the language of all the user’s posts, as well as their location and of course language preferences in order to decide which language it will show.
Finally, Facebook intends to use the user inputted translations in multiple languages to expand on their automated translator systems. While the idea does hold water, users cannot help but think that they are going to be doing a lot of translator work for free.
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