The Google I/O 2015, the tech giant’s annual developers conference, is only a few days away, and people are still wondering what they should expect this time from the company. Unlike other editions, Google tried to keep the 2015 meeting a mystery, but no tech expert got discouraged from taking a guess.
Analysts believe this year’s Google I/O will be a continuation of what the company unveiled in 2014. For instance, if last year Google launched the Android L (which eventually became the Android 5.0 Lollipop), tech experts believe this session will be Android M’s turn. The project was only briefly mentioned in the schedule for the conference, but there is no better moment for Google to announce its next mobile operating system.
There have also been rumors circulating recently that Google is preparing a universal fingerprint authentication feature, which is supposed to allow users exclusive access to their data. Google has just published a report this week showing how ineffective security questions are at protecting private information, and it is unlikely that the company conducted the study just to look smart. It is more likely that they were actually laying the ground for the new feature.
Since last year, a new technology emerged as the new cool kid on the block – virtual reality. Some of Google’s competitors, such as Facebook, have already stepped up the investment in VR projects, and it is unlikely that the search engine giant would let the opportunity pass by.
Google has prepared a short VR session titled “Make Believe” for the 2015 conference. During half an hour, the company will state its commitment “to explore virtual reality and how it may change our lives,” according to the schedule entry. Google is expected to be one of the first companies to make the jump from VR headset to mobile technology, and enthusiasts will be on the lookout for any clues supporting this assumption.
Another original Google project expected to be announced at the I/O 2015 is the second version of the Google Glass. However, it is unlikely that the company will be able to offer a product before the end of 2015, as there are more pressing matters to be addressed.
Google has to deal with intense competition in many market sectors, and seems to be losing in quite a few of them. The Apple Watch is simply smashing the Android Wear, Tesla seems to have an edge on self-driving technology, and Android TV is still struggling to establish itself as a competitor. Moreover, with Apple preparing new versions of iPhone 6 S model, Google needs to carefully consider if it wants to enter the smartphone market so early.
Image Source: Computerbild